Abu Abdulwarith

UNIVERSITY OF LAGOS

FACULTY OF SOCIAL SCIENCE

DEPARTMENT OF MASS COMMUNICATION

ASSIGNMENT: ANNOTATED BIBLIOGRAPHY

COURSE: MAS 805 - BIBLIOGRAPHY OF MASS COMMUNICATION

ANNOTATED BIBLIOGRAPHY ENTRIES OF ARTICLES IN THE COMMUNICATION REVIEW, A JOURNAL OF THE DEPARTMENT OF MASS COMMUNICATION, UNIVERSITY OF LAGOS

COMPILED BY

BABATUNDE ABDULFATAI I.

LECTURERS: Dr. THERESA IFEOMA AMOBI

AND

Dr. ISMAIL ADEGBOYEGA IBRAHEEM

FEBRUARY, 2013

Oloruntoba, S. (2010). Media controls and constraints on the democratic experience in Nigeria

(2003 – 2006). The Journal of Communication Review, 4(2), 1 – 20.

The author, a Mass Communication lecturer at the University of Lagos, examines the constraints of control mechanism, which the Nigerian media are subjected to and identifies many of these constraints against the media in rendering their constitutional role of enhancing the nation’s democratic system. The author based the article on both primary and secondary sources to examine the limitations of the media in the performance of their duty as the watchdog of the society. There is no clear cut theoretical framework for the paper while the author did not give appropriate recommendations to tackle the constraints facing the media.

Oladokun, O. (2010). Mass media interest and corruption in Nigeria. The Journal of

Communication Review, 4(2), 21 – 40.

The author, a senior lecturer of Mass Communication at the Covenant University, Ota, Ogun State, Nigeria, discusses the corruption as a communication process in view of the categories of people who operate in the sender-receiver context for the corruption to be committed. There no clear cut theory in the article. It is a conceptual paper. It can serve as contribution to further studies in finding solutions to the social malice.

Olubunmi, A. (2010). Perspectives on modernisation and the role of mass media in the

development of third world countries. The Journal of Communication Review, 4(2), 41 – 60.

The author, a lecturer at the Department of the Mass Communication, University of Lagos, based the paper on the examination of classical and contemporary approaches to development, examining the role of communication in development; reviewing different perspectives on the role of the media in enhancing development. A Secondary source used for the literature review on the subject reveals sharp disagreement by Western and Third World Scholars on the definitions, indices, goals and context of development. There is no clear cut theory used for the article, but it is a conceptual paper good further studies.

Popoola, I. (2010). Mass media as regulatory mechanism in environmental pollution. The Journal of Communication Review, 4(2), 61 – 74.

The author, a lecturer in the Department of Mass Communication, University of Lagos, takes a look at the threat posed by environmental problems to healthy living and which is considered to have been underplayed by the media over the years. The article seeks to advocate more purposeful role for the media in the fight against environmental degradation in order that Nigerians can enjoy benefit of longevity. It is a conceptual paper that can be a reference material for further studies.

Onjefu, O. (2010). Problems and possibilities for African television and video films for socio-

economic development and health issues. The Journal of Communication Review, 4(2), 75 – 95.

The author, a lecturer at the Mass Communication Department, Kaduna Polytechnics, Kaduna, examines the problems and possibilities for African television and video film for socio-economic and health improvement and explores the disposition of African television and video film producers to the production of films on the socio-economic and health realities of Africa. The study adopted both the quantitative and qualitative methods of research and found that the African television and video film producers are disposed to the production of films on socio-economic and health realities of Africa, which the author states, do not determine the focus or their films. It is a good reference material for further study.

Pate, U. (2010). Meeting community needs and expectations through sustainable broadcasting

in north east Nigeria (2009).The Journal of Communication Review, 4(2), 97 – 118.

The author, a senior lecturer at Department of Mass Communication, University of Maiduguri, Borno State, in this paper, presented at a public Forum organised by the National Broadcasting Commission (NBC), examines the role of broadcasting towards addressing the challenges of Nigerian communities in a disadvantaged and economically inactive environment like the North East geo-political zone. The paper has no theoretical framework but can be useful for further research work in area of broadcasting.

Ayedun-Aluma, V. (2010). An information paradigm of development communication. The

Journal of Communication Review, 4(2), 119 – 138.

The author, a senior lecturer at the Department of Mass Communication, University of Lagos, in the study, focuses on question of how an effective paradigm of development communication may be drawn from the theoretical framework of Information Society theory. It attempts to find out how the communication factor may be optimally applied to the process of transforming underdeveloped societies into developed ones. It is a conceptual article that can form basis for further studies.

Kayode, O., Kashoro, O. & Adeniran, R. (2010). Newspaper coverage of privatisation and

commercialisation in Nigeria: A public discourse analysis. The Journal of Communication Review, 4(2), 139 – 160.

The authors, lecturers in the School of Communication, Lagos State University, Nigeria focus the study on public discourse analysis based on some selected Nigerian newspapers and their coverage of the issues concerning privatisation and commercialisation of public enterprises in Nigeria. The study is situated in the propaganda and the public sphere theories and exemplified by the role of the mass media, especially newspapers, as agent of influence and change and as major actors in the ferment and tensions exhibited in the public sphere.

Lawal, T. (2010). Techniques and practices of science and technology reporting in developing

countries. The Journal of Communication review, 4(2), 161 – 173.

The author, lecturer in the Department of Mass Communication, University of Lagos, explores the intricacies of reporting science and technology events, raising importance of special skills to be developed by reporters and editors covering science based events. Citing relevant works on science and technology, the author posited that specialised news in this area helps audiences to live more complete and enjoyable lives. Although there is no clear cut theoretical framework, the article contributes to knowledge acquisition and is useful for further studies.

Akinfeleye, R. & Amobi, I. (2011). Nollywood video films as a medium for

reconstructing the African cultural identify, The Journal of Communication review, University of Lagos, 5(1), 1 – 23.

The authors, lecturers in the Department of Mass Communication, University of Lagos, adopt content analysis to carry out the study, analysing variables such as language, characterisation, theme, setting, costumes, events, foods and traditional practices among others. The author based the study on the accusation placed at the door step of the Nigerian media for neglecting the function of transmission of cultural heritage, by allowing the dominance of foreign programme. Although there is no clear cut theoretical framework for the study, it is certainly a brilliant contribution to future studies in this field.

Amobi, I. (2011). Assessing global digital divide through computer ownership,

literacy, access and usage of new media by Nigeria youths. The Journal of Communication Review, 5(1), 24 – 47.

The author, lecturer at the Department of the Mass Communication, University of Lagos, based the study on an earlier research, conducted in 2009, which examines the extent of digital divide between young people in developed and developing countries. The author assessed the media participation among young people in the US and Nigeria, in the context of ownership of personal computers, literacy levels, internet access and usage of social media. Adopting the methodology of random sampling, the researcher examines current mode of communications through social media like facebook and twitter which Nigerian youths have over embraced. Much as there is no clear cut theoretical framework for the study, the author has succeeded in laying foundation for further studies on the effect of social media among Nigerian youths.

Hassan, R. & Hassan, O. (2011) The dynamism of language use in Nigerian movies. The

Journal of Communication Review, 5(1), 48 – 64.

The authors, lecturer at the Department of the Mass Communication, University of Lagos and broadcast producer/presenter at the Lagos State Radio Service respectively, examine the importance of language as a tool in message packaging for film production with focus on the dynamism of the three dominant languages in Nigeria. The authors used content analysis, giving consideration to the identified categories of films according to Theme, Locale and Time. While the authors exhibited professionalism in putting up the article, the work, however, lack in academic depth as no empirical study was conducted while no clear cut theoretical framework was used.

Oloruntola, S. & Solomon T. (2011). Ethical issues in the Nigerian media profession: A critical

analysis. The Journal of Communication review, 5(1), 65 – 85.

The authors, who are media experts in the article, focus on the lack of appropriate ethical behaviour among media professionals in Nigeria. The authors highlight the media’s strengths and throw up their faults, which focus on the inappropriate ethical behaviour among media practitioners. No clear cut theory was related to the study, but it can serve as basis for further studies.

Oyero, O. (2011). Information sources and awareness level of child rights in Lagos State,

Nigeria. The Journal of Communication review, 5(1), 86 – 118.

The author, a senior lecturer at the Department of Mass Communication, College of Development Studies, Covenant University, Ota researched into the level of awareness among secondary school students in Lagos State about their human rights and explores their views about the exercise of these rights. The author adopts simple survey method for the study. No theoretical framework was used for the study but it can form basis for further study in this field of knowledge.

Popoola, I. (2011). The role of international organisations in enthroning democracy in Liberia

and Sierra Leone, a political communication perspective. The Journal of Communication review, 5(1), 119 – 143.

The author, lecturer at the Department of Mass Communication, University of Lagos, in the study appraised the role of international organisations in enthroning democracy in Liberia and Sierra Leone, which were plunged into bloody wars for several years. The author employed empirical inquiries for the article, with the theoretical framework anchor on the Power Theory conceptualised by Max Weber cited in Isaak (1981: 20). The study is a conceptual paper largely based on literature review.

Ayodeji, B. (2011). Enhancing political stability in Nigeria: An exposition of Nigeria mass

media role in political education. The Journal of Communication Review, 5(1), 144 – 165.

The author, lecturer at the Department of Mass Communication, Kaduna State University, Kaduna, in the article focuses on the role of the media in enhancing political stability in Nigeria through political education, arguing that without political education, the efforts of relevant electoral bodies in producing a credible election may just be like other past elections that have been marred by irregularities. There is no clear cut theoretical framework used but it is conceptual paper which can serve as basis for further studies.

Daramola, Y. & Hamilton, K. (2011). New media democracy: A study of President Goodluck

Jonathan’s 2011 political campaign on facebook. The Journal of Communication Review, 5(1), 166 – 190.

The authors, senior lecturer in the Department of Mass Communication, University of Lagos and a Ph.D student of the Department of Mass Communication, University of Lagos respectively, in the study, research into the emergence of facebook as a new media communication tool and platform for growing democratic awareness The authors based the study on theoretical frameworks of Technological/Media Determinism, Public Sphere and Uses and Gratifications. The methodology of verifiable e-Questionnaire in a random sampling was used in the study. The study is well researched and useful for further research efforts.

Ologbenla, D. (2011). Evaluation of election violence in Nigeria: The involvement of the youth.

The Journal of Communication Review, 5(2), 1 – 25.

The author, an Associate Professor in Political Science, Department of Political Science, University of Lagos, evaluates the political violence which is becoming a tragic phenomenon to the Nigeria’s democracy. The author suggested eight strategies for managing political violence. The article is a conceptual paper base on secondary sources.

Daramola, Y. & Mustapha-Koiki, A. (2011). Changing editorial focus of Tell Magazine

during military and civilian eras. The Journal of Communication Review, 5(2), 26 – 49.

The authors, lecturers at the Department of Mass Communication, University of Lagos, used content analysis on editions of the Tell magazine and personal interview with top officials of the publication, to research into the dynamic change in the editorial policy of the publication reputed to be a toast of readers during two distinct eras – the military and civilian regimes. The study is an exercise in juxtaposing the roles of the magazine in the nation’s sojourn towards democracy through its editorial comments. The authors based the study on the General Systems Theory. However, the appropriate theoretical models that could have been used for this study are the Agenda-Setting and Gate-Keeping theories.

Ogwezzy-Ndisika, A. (2011). Media representation of women: Dimensions of its agency in

the non-emergence of women political leaders in Nigeria. The Journal of Communication Review, 5(2), 50 – 73.

The author examines media representation of women and the image carved for the womenfolk in the Nigerian politics between 2001 and 2004, the low representation of women in the political affairs and non-emergence of women political leaders in the country. The study drew from some theoretical insights like the Postmodernists and Minimal Effect theories and rely on a study conducted by the United Nations Division for the Advancement Women (DPCSD: 1986). It is a good material for further research efforts.

Adeniyi, I. & Ibraheem, I. (2011). Media of crisis: Trust and power of influence of the

ICT media. The Journal of Communication Review, 5(2), 74 – 89.

The authors, a Ph.D candidate, University of Birmingham, United Kingdom and Director, Centre for African Resources, Research and Development (CARRD), United Kingdom respectively, in the article, explore the effects and influence of the Global System of Mobile communication (GSM) in the era of mobile telephony through the use of Short Message Service (SMS) in crisis situation. The article can easily passed for a good academic material drawn from various scholarly authorities and other relevant publications. The study is a conceptual paper that can form basis for further studies.

Ayedun-Aluma, V. (2011). Communication praxis and development effectiveness in the widows

trust fund micro-credit project, Lagos. The Journal of Communication Review, 5(2), 90 – 110.

The author, senior lecturer at the Department of Mass Communication, University of Lagos, in the study seeks to make a systemic characterisation of the project communication in the Widows Trust Fund, a project floated by a Lagos based NGO to fight poverty at the lower level of the society. It is aims at investigating the role of communication in effective execution of the trust fund project. There is no clear cut theoretical framework for the study but it is a conceptual paper for further studies.

Onwuneli, C. (2011). Exposure to television advertisement and purchase preference: The

moderating influence of audience involvement. The Journal of Communication Review, 5(2), 111 – 133.

The authors, lecturers at the Department of Mass Communication, University of Lagos seek to investigate the influencing role of advertising on the purchase preference of the audience, which has been a subject of controversy among stakeholders in the field of communication. The study is anchor on theoretical model of the moderate effect theories such as selective exposure theory and the low involvement theory. The study has professional and scholarly touch and can for basis for further research efforts.

Alabi, S. (2011). Analysis of print advertising campaigns of the presidential primaries of the

People’s Democratic Party of Nigeria. The Journal of Communication Review, 5(2), 134 – 147.

The author, senior lecturer at the Department of Mass Communication, University of Lagos, in the study, examines impact which print advertising campaign messages have on the People’s Democratic Party presidential primaries, using message content of the advertisements of the two major candidates, President Goodluck Jonathan and Alhaji Atiku Abubakar for content analysis. The study found that both candidates used express advocacy; rational and emotional appeal in their advertising campaigns. The author recommended that political advertising campaign should base on issues, rather than emotion and sentiment, in order to avail the electorates the opportunity of assessing the candidates better and make informed decision.

Anim, E. & Oloruntola, S. (2011). Nigerian newspaper editor’s perception of the role of

editorials in press functions. The Journal of Communication Review, 5(2), 148 – 178.

The authors, senior lecturers at the Cross River University of Technology, Calabar and University of Lagos respectively, utilise the findings of a study to evaluate Nigerian newspaper editor’s perception of the role of editorials in press functions. They adopted survey method to gather data for the study. The study concluded that editorial page in many newspapers is alive and playing expected role. The study is well researched and really espoused the importance of institutional opinions within the press functions and the author did not foreclose the possibility of further research efforts to examine every aspect of editorial work.

Akinfeleye, R. & Ibraheem, I. (2012). Communicating the risk of diabetes in Nigeria:

Bridging gaps between research and policy. The Journal of Communication review, 6(1), 1 – 18.

The authors, scholars and Mass Communication lecturers at the University of Lagos, explore how the Proximate Communication model, developed by Edward Hall in 1966, could be deployed as a methodology to improve evidence-based practice in communicating the risk of diseases, using diabetes as a case study. The research, which is still on-going, aimed at using facilitated discussions groups (FDGs) to assemble stakeholders views, interests and preferences with a view to respond to communications about the risk of diabetes. Methods used for the study comprise of interactive, participative process where health researchers, practitioners and policy makers were assembled in a capacity building and consensus building initiative.

Aledeh, K. (2012). The use of traditional channels of communication in the mobilisation

campaign for the house to house immunisation programme in Etsako West Local Government Area of Edo State. The Journal of Communication Review, 6(1), 19 – 51.

The author, a lecturer in the Department of Mass Communication, University of Lagos, focuses on the usefulness of traditional channels of communication in mobilising rural dwellers for development activities, with particular attention on the healthcare delivery. The study provides evidence about the nature, effectiveness and importance of traditional channels of communication in mobilising rural populace, using Etsako West Local Government as case study. The author used survey (questionnaire) and personal interview technique for the study, although these were just mentioned in passive. There is no clear cult theoretical framework presented in the article.

Oloruntola, A. & Solomon, S. (2012). Media advocacy and sustainable health reforms in

Nigeria. The Journal of Communication Review, 6(1), 52 – 71.

The authors, in the study, take a look at media and advocacy, with a view to establishing the concepts crucial to ensuring a healthy system for Nigeria. The study was able to establish the trends leading to the bad situation and suggests action-oriented re-definition of the national health policy, among other things to achieve desirable change that will aid the country’s development focus. There is no clear cut theoretical framework adopted for this article. But is has contributed positively to academic knowledge as further studies can be launched using this work.

Amobi, I. (2012). Communication processes and outcomes: A study of the responses of pregnant

women in Lagos State to communication campaign messages on the use of insecticide treated nets for malaria prevention. The Journal of Communication Review, 6(1), 72 – 103.

The author, in the study investigates the responses of pregnant women in Lagos State to communication messages on the adoption of insecticide treated net (ITN) for malaria prevention. The study examines the mind-burgling rate of malaria infection globally and in Nigeria as obtained from several previous studies. This is a well research work, good for the academics and professionals like policy makers as instrument of effecting developmental change. It can also form the basis for further research studies in the health sector.

Akinfeleye, R. & Mustapha-Koiki, A. (2012). Women filmmakers and harmful traditional

practices in Nigeria. The Journal of Communication Review, 6(1), 104 – 121.

The authors, in the study, examine some harmful practices and advocate for women film makers to take up the challenges of narrating these experiences in films while suggesting that Non-Governmental Organisations (NGOs) should give needed support in actualising this with the hope that African women can build their lives. The authors used Agenda Setting theory as the theoretical framework for the study with methodology of in-depth interviews among selected women film makers in Nigeria. It is a brilliant contribution to academic exercise and useful for further research works.

Alabi, S. (2012). Health communication and disease control: Analysis of the communication

strategies in the control of avian influenza in Ekiti State. The Journal of Communication Review, 6(1), 122 – 133.

In this article, the author analyses the communication strategies adopted by the Ekiti State Government in preventing the spread of Avian Influenza that ravaged many states in Nigeria. It is aimed at finding out how communication was effectively deplored to increase the level of awareness, knowledge and influence the attitude of the message receivers with a view to changing their behaviour. The author use content analysis and in-depth interview to conduct the study. The article recommends that governments should take proactive measures, in planning and execution of communication strategies in disease prevention and control.

Ajibade, O. (2012). Comparative analysis of acada and p-process models of communication

planning in health-related interventions in Nigeria. The Journal of Communication Review, 6(1), 134 – 153.

The author, in the article, examines the critical elements in the P-Process and ACADA theories of communication, widely used as communication planning models in intervention programmes, including health-related ones. The goal is to point out the similarities and differences in the two approaches. There is no theoretical framework used in the article but it has contributed to the academic knowledge.

Ologbenla, D. & Popoola, I. (2012). Response of nursing mothers to media campaign on

breastfeeding. The Journal of Communication Review, 6(1), 154 – 174.

The authors, in the article, seek to encourage the Nigerian mass media to develop special interest in promoting the international goal of breastfeeding in order that working class nursing mothers, their families and the society at large could reap the full dividend of breastfeeding. The author uses survey method in gathering data for the study, with working class nursing mothers as the respondents. Using Agenda setting as the theoretical framework, the author believed that social institution that could be used to fight the growing culture of inadequate breast feeding of babies is the mass media.

Agiobu-Kemmer, I. & Labinjo, M. (2012). Incidence of child sexual abuse in three Local

Government Areas of Lagos State. The Journal of Communication Review, 6(1), 175 – 191.

The authors focus on the context of the article on an investigation on the incidence of child abuse in three local government areas of Lagos state, sampling 96 cases of incidence of abuses for case study in the research. There is no theoretical framework referenced for the study but it forms a good reference material for further study in the health sector.

Obono, K. (2012). From transmission to transaction: towards network models for effective

health communication in Nigeria. The Journal of Communication Review, 6(1), 192 – 209.

The author, in the paper examines the health communication as an evolving process from linear transmission to transactional discourse, a paradigm shift for attainment of effective health knowledge acquisition in Nigeria. It takes holistic approach of information dissemination among people with diverse socioeconomic, demographic and cultural background to address the complexity of human communication. The author adopted the Harold Lasswell and Wilbur Schrams’, Agency Health Transaction and the Convergence Models of Communication to the study and concluded that the convergence of media and agents in a transactional communication environment produces meaningful health information between senders and receivers.

Amobi, I. & Oloruntola, S. (2012). Media and violence against women: Analysis of

newspaper coverage of the assault on Uzoma Okeke by officers of the Nigerian Navy. The Journal of Communication Review, 6(2), 1 – 27.

The authors in this study examine two newspapers coverage of the assault on a woman, Ms Uzoma Okeke by an officer of the Nigerian Navy in the context of frequency of reports, prominence given to the issue and direction of the news reports. Findings of the study indicate low frequency of reportage by the two newspapers – The Punch and The Nation. The authors based the study on biological and cultural determinism theories. This is a well research article that can assist further research efforts.

Daramola, A. & Mustapha-Koiki, A. (2012). Influence of advertising rates on advertisers’

preference of newspapers: A survey of selected Nigerian advertisers, advertising agencies, media independent agencies and newspapers. The Journal of Communication Review, 6(2), 28 – 42.

The researchers, in this study attempt to find out if advertisement rate differential influence advert placement in newspaper, whether editorial contents have influence on media preference of advertisers and if rates differential attracts more advertisers among others. They adopted content analysis to gather data for the study The study is guided by motivational need theory of Abraham Maslow (1965), which states that the needs are hierarchically structured.

Ayedun-Aluma, V. & Ojomo, O. (2012). Feeble defenders: The mass media as guardians of

democracy in Nigeria. The Journal of Communication Review, 6(2), 43 – 54.

The authors, in the study, seek to find out if mass media can defend democracy in Nigeria, whether the Nigerian media in their present form, possess what it takes to defend democracy and are pessimistic about the ability of the media to defend the Nigeria’s fledgling democracy. There is no clear cut theoretical framework related to this study but it can form basis for further research studies on democratic setting.

Ogwezzy-Ndisika, A. (2012). Factors that influence media output during elections in

Nigeria:A study of April 2007 general elections. The Journal of Communication Review, 6(2), 55 – 81.

The author, a lecturer at the Department of Mass Communication, University of Lagos, in the article explores factors that influence mass media output during elections, using the 2007 general election in Nigeria as a case study. The study found that ownership, finance and political ideology of media owners are the major factors that influence media output during the elections. Face-to-face interview method was employed to gather data for analytical study which was anchored on some theoretical frameworks like the two-step flow of influence, agenda setting theory and silence theory among others.

Daramola, A. & Nwanne, B. (2012). Public relations as a management function in

Nigerian banks. The Journal of Communication Review, 6(2), 82 – 99.

The authors, lecturers at the Department of Mass Communication, University of Lagos and the Delta State University, Abraka respectively, in this study, affirmed the public relations as a management function in the Nigerian banking system, should be practiced at the highest level so that it may produce the greatest good for all stakeholders. The authors employed surveying and in-depth interview with chief executives of selected banks in the conduct of the study.

Ibraheem, I. & Olotuntola, S. (2012). Challenges and opportunities for communicating

development in a globalising world. The Journal of Communication Review, 6(2), 100 – 113.

The authors, lecturers at the Department of Mass Communication, University of Lagos, in the conceptual study, explore the contextual and theoretical models useful for explaining the failure of development process, beyond the role of mass media in promoting development. They use the concept of reversal cultural imperialism and the pay per view digital broadcasting market in Nigeria to discuss the dynamics of media, cultural imperialism and national development in a globalising world. This is a good contribution to the academic works and can form basis for further studies.

Idachaba, A. (2012). The influence of regulation on broadcasting standards in Nigeria. The

Journal of Communication Review, 6(2), 114 – 127.

The author, a director with the National Broadcasting Commission, Lagos in the article stressed the importance of regulating and promoting the broadcasting standard in Nigeria in order to plays its role of setting agenda in the society. The article analyses major findings from a field visit or physical audit and inspection of some selected broadcasting stations in Nigeria carried out by the author in 2010. The article is the outcome of a field research conducted, though in more professional way without serious theoretical or academic touch. The study concluded that broadcasting regulation and the enforcement of same could be a veritable instrument for standardising the industry.

Awodiya, D. (2012). Measuring the communicative performance of a mass medium in the

human organisation: A critical case study of employee/management content expectation, readership, perception and preference. The Journal of Communication Review, 6(2), 129 – 157.

The author, a professor of Communication, Suffolk County Community College, Brentwood, News York, U.S.A. base this study on an International Communication Association (ICA) adapting the communication audit survey questionnaire to measure the variables of readership behaviour, content preference, expectation, evaluation and the general perceptions of managers and employees, of a formal means of communication in the human organisation. It focuses on the expectation, perceptions and performance of the house journal as a means of effective communication among the constituent groups of an organisation, using an analytical survey to poll opinions and perceptions of employees.

Mogbogu, J. (2012). Role of the media in control and reduction of hypertension in children.

The Journal of Communication Review, 6(2), 158 – 174.

The author, a lecturer at the Department of Mass Communication, University of Lagos, writes on varying degree of prevalence of hypertension around the world. Concern about the increasing prevalence of the disease in Nigeria, the study explores the role of the media in the control of the general triggers of the symptoms and reduction of the incident of hypertension in children, who are the neglected group. Although, neither was empirical study conducted nor theoretical framework referred to, the author consulted many secondary sources and conducted two personal interviews with medical personnel to assemble information put out in the article.

Mustapha, L. & Kadiri, K. (2012). Managing cultural and ethical variability in the

globalised work environment. The Journal of Communication Review, 6(2), 175 – 194.

The authors, lecturers at the Department of Mass Communication, University of Ilorin and the Department of Mass Communication, University of Lagos respectively, in this article present the pan-theoretical, communication-induced, adjustments that guarantee a perfect working alchemy among postmodern workers of diverse intellectual, cultural, ethical and linguistic milieus. Considering communication as the foundation of all interactions among human beings, the authors posited that mass communication remains central to effective management of all forms of organisations.

Oyero, O. & Amodu, O. (2012). Functionality of pictures in selected Nigerian newspapers. The

Journal of Communication Review, 6(2), 195 – 212.

The authors, both lecturers at the Department of Mass Communication, Covenant University, Ota, in this article examine the increasing trend in the use of pictures by newspapers to effectively sustain readers’ attention. The study set out to examine newspapers’ use of pictures and people’s perception of the functions of the pictures, anchoring its theoretical framework on agenda-setting and uses and gratification theories. The authors use both content and survey to generate data for the study. They concluded that since picture is a vehicle of effective communication, newspaper managers should give picture, the rightful place on the pages of their publications. There is no clear cut theoretical framework used for this study. But it is a useful contribution to academic research efforts.

Ajibade, O. (2012). Nigerian media and survival of democracy: The imperative of the freedom of

information. The Journal of Communication Review, 6(2), 212 – 233.

The author, lecturer at the Department of Mass Communication, University of Lagos, in the article, examines the critical role of public opinion and the mass media as essential pillars of democracy in the context of libertarian theory of the press. The author adopted historical approach in gathering data for the study. The author situated within the theoretical framework of libertarian theory of the press.

BIBLIOGRAPHY

Journal of Communication Review, Vol. 4(2)

Ayedun-Aluma, V. (2010). An information paradigm of development communication. The

Journal of Communication Review, 4(2), 119 – 137.

Kayode, O., Akashoro, O. & Adeniran, R. (2010). Newspaper coverage of privatisation and

commercialisation in Nigeria: A public discourse analysis. The Journal of Communication Review, 4(2), 139 – 160.

Lawal, T. (2010). Techniques and practices of science and technology reporting in developing

countries. The Journal of Communication review, 4(2), 161 – 173.

Oladokun, O. (2010). Mass media interest and corruption in Nigeria. The Journal of

Communication Review, 4(2), 21 – 40.

Oloruntoba, S. (2010).Media controls and constraints on the democratic experience in Nigeria

(2003 – 2006). The Journal of Communication Review, 4(2), 1 – 20.

Olubunmi, A. (2010). Perspectives on modernisation and the role of mass media in the

development of third world countries. The Journal of Communication Review, 4(2), 41 – 60.

Onjefu, O. (2010). Problems and possibilities for African television and video films for socio-

economic development and health issues. The Journal of Communication Review, 4(2), 75 – 95.

Pate, U.A. (2010). Meeting community needs and expectations through sustainable broadcasting

in north east Nigeria (2009).The Journal of Communication Review, 4(2), 97 – 118.

Journal of Communication Review, Vol. 5(1)

Akinfeleye, R. & Amobi, I. (2011). Nollywood video films as a medium for

reconstructing the African cultural identify, The Journal of Communication review, 5(1), 1 – 23.

Amobi, I. (2011). Assessing global digital divide through computer ownership,

literacy, access and usage of new media by Nigeria youths. The Journal of Communication Review, 5(1), 24 – 47.

Ayodeji, B. (2011). Enhancing political stability in Nigeria: An exposition of Nigeria mass

media role in political education. The Journal of Communication Review, 5(1), 144 – 165.

Daramola, Y. & Hamilton, K. (2011). New media democracy: A study of President Goodluck

Jonathan’s 2011 political campaign on facebook. The Journal of Communication Review, 5(1), 166 – 190.

Hassan, R. & Hassan, O. (2011) The dynamism of language use in Nigerian movies. The

Journal of Communication Review, 5(1), 48 – 64.

Oloruntola, S. & Solomon T. (2011). Ethical issues in the Nigerian media profession: A critical

analysis. The Journal of Communication review, University of Lagos, 5(1), 65 – 85.

Oyero, O. (2011). Information sources and awareness level of child rights in Lagos State,

Nigeria. The Journal of Communication review, 5(1), 86 – 118.

Popoola, I. (2011). The role of international organisations in enthroning democracy in Liberia

and Sierra Leone, a political communication perspective. The Journal of Communication review, 5(1), 119 – 143.

Journal of Communication Review, Vol. 5(2)

Adeniyi, I. & Ibraheem, I. (2011). Media of crisis: Trust and power of influence of the

ICT media. The Journal of Communication Review, University of Lagos, 5(2), 74 – 89.